Alright everyone, here is a branding exercise brought to you by Allen P. Adamson author of Branddigital. I read about this exercise in my Business Story Telling and Branding Development class at Full Sail University. In this exercise, you help clearly define the characters of the Chrysler, Dodge and Jeep brands by choosing which persona […]


When it comes to the Internet, content is king. Google and other search engines look for ways to weed out material that is blatantly self-promoting, and this is where web copywriting comes in. Copywriting is a good way to create material that draws people to different sites while offering them valuable information that they might […]

Marketing Damiso Lockhart

I had a blast working with Temitayo. He is a internet marketing superstar and I look forward to the possibility of collaborating with him again.

SEO by Damiso Image

Search Engine Optimization (SEO) can be the difference between page one or page 20 of search engine results. With the constant evolution of Google, maintaining optimized web content can seem like an impossible task, but a sound strategy can simplify the process and encourage success. This list of five tips for SEO professionals offers hints […]

Damiso Content Calender

Social media has become a major player in the realm of online marketing. We can all agree on the advances of social media since the old days of in 2003. And now with 27% of total U.S. internet time spent on social networking sites (Source: Experian), businesses are expected to have a social presence online. […]